5 Reasons Why You Need Professional Headshots
Professional headshots aren’t just for top executives anymore. Everybody promoting a product or service needs one, especially portraits taken with well-defined eye contact. Eye contact transcends the preliminary opinion of the image and allows us to establish a personal connection. With a great headshot, your professionalism and unique personality will shine through, opening the doors to new opportunity and new business. Having high-quality, professionally taken headshots is not only an investment in your personal brand, it shows you at your finest, the way you want future clients to see you.
It Conveys Your Intent and Professionalism
Potential clients, investors, or collaborators that don’t know you personally are more likely to agree to that first meeting based on your image. Personal snapshots and overly-edited selfies send the wrong message. You want prospective clients and employers to know that you’re better than that. You take your career seriously, and the fact that you’re willing to invest in quality professional images indicates that you are likely also investing in your education, career, and personal development. Your professional headshot gives your future peers and clients an idea of how you will represent them and the care you will take in meeting their needs.
If You are not Photogenic a Professional can Make You Look Good
Many of us are not naturally photogenic, thus amateur photography can actually end up making you look nothing like you do in person. When you’re in the hands of a professional, we can do amazing things with lighting, expensive lenses and editing wizardry. An expert photographer that specializes in headshots knows how to position you, how to choose the best backdrop and how to use lighting to get the best shot possible. We also advise you on the best type of clothing and colors to wear.
“Greet” Your Contacts and Clients Before You Meet Them
A worthy headshot gives people an idea of your personality before they meet you. A smile portrays approachability. A serious look portrays determination. Make your expression match your character and the industry you represent. Furthermore, familiarity with your present image can prompt a potential contact to engage you in a social or business setting. They may naturally feel a bit more comfortable approaching your having remembered your image from your business card or online profile. This also increases the chance they will connect long-term and accept your connect, friend, follow request on LinkedIn, Facebook, and Instagram.
“Catfishing” Isn’t Only For Online Dating
A current headshot gives people an idea of what you look like now. Updating your images is key to portraying authenticity. There’s an immediate disconnect when meeting someone who looks nothing like their image. This inadvertently sends the wrong message about your personality and overall business intentions. Both men and women change their appearance regularly. Weight loss or gain, hair color and style, facial hair or anti-aging enhancements. Thus it’s important to update your headshots annually. We may not look as young as we like, but with wisdom and experience, we gain confidence in who we are and having new pictures taken portrays this conviction.
You Don't Get Second Chances to Make a First Impression
The saying “never judge a book by its cover” isn’t entirely reasonable in the real world. The truth is that we are all perceived by the way we look. Especially when it comes to professional situations—job interviews, making connections, networking. We have a short amount of time to make a good first impression. If you're on the job market, an excellent headshot can make a massive difference to whether people pick up the phone to talk to you, or send you that email that could mean a very lucrative opportunity.
Having high-quality, professionally taken headshots is not only an investment in your personal brand, it shows you at your finest, the way you want future clients to see you.
A good professional photographer is worth their weight in gold. You don't just pay a photographer for their ability to take your photo. You pay a photographer for their expensive equipment, studio space, expertise in the way they position you, the way they guide you in conversation to evoke those warm, spontaneous expressions to make you seem approachable, friendly, and professional, and their time beyond the photo session for final image editing and enhancements. A professionally taken headshot is vital. So make sure you show yourself in your best possible light, especially when you are more likely "meeting" people online for the first time.